Olympic sponsorship: evolution, challenges and impact on the Olympic Movement

Giannoulakis, C., Stotlar, D. and Chatziefstathiou, D. (2008) Olympic sponsorship: evolution, challenges and impact on the Olympic Movement. International Journal of Sports Marketing & Sponsorship, 9 (4). pp. 256-270. ISSN 1464-6668.

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Item Type: Article
Subjects: G Geography. Anthropology. Recreation > GV Recreation Leisure
Divisions: pre Nov-2014 > Faculty of Social and Applied Sciences > Sport Science, Tourism and Leisure
Depositing User: Users 10 not found.
Date Deposited: 10 Feb 2011 11:27
Last Modified: 11 Dec 2014 14:00
URI: https://create.canterbury.ac.uk/id/eprint/4436

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Last edited: 29/06/2016 12:23:00