Public attitudes toward people with intellectual disabilities after viewing Olympic or Paralympic performance

Ferrara, K., Burns, J. and Mills, H. (2015) Public attitudes toward people with intellectual disabilities after viewing Olympic or Paralympic performance. Adapted Physical Activity Quarterly, 32 (1). pp. 19-33. ISSN 0736-5829.

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Abstract

Despite some changes to the way that people with intellectual disabilities (ID) are viewed in society, negative attitudes prevail. One of the aspirations of the 2012 Paralympic games was to influence the public’s attitudes toward people with disabilities. The aim of this study was to investigate whether stimuli depicting people with ID performing at Paralympic level of competition change attitudes toward ID. A mixed randomized comparison design was employed comparing 2 groups: those who viewed Paralympic-level ID sport footage and information and those who viewed Olympic footage and information. One hundred fourteen students, mean age 25 yr, were administered measures of implicit (subconscious) attitudes toward disability and explicit (belief-based) attitudes toward ID. Implicit attitudes significantly changed in a positive direction for both groups. The findings provide evidence that both Paralympic (ID) and Olympic media coverage may have at least a short-term effect on attitudes toward people with disabilities.

Item Type: Article
Subjects: B Philosophy. Psychology. Religion > BF Psychology > BF0076.5 Psychology research
Divisions: Faculty of Social and Applied Sciences > School of Human and Life Sciences
Faculty of Social and Applied Sciences > School of Psychology, Politics and Sociology
Depositing User: Dr Hayley Mills
Date Deposited: 05 Jan 2015 15:23
Last Modified: 21 Jan 2016 21:37
URI: https://create.canterbury.ac.uk/id/eprint/12990

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Last edited: 29/06/2016 12:23:00